Black Tie Wedding Moments
Campaign Hero
As the hero of the 2022 Brand Campaign, the “Black Tie Wedding Moment” needed to speak traditional, classic American wedding. This wedding could be taking place anywhere, at any time- it’s a timeless look that speaks to the masses and never goes out of style.
This portion of the campaign was launched on the Generation Tux homepage as well as through email, blog, custom landing pages, YouTube, PR, organic social, paid social and paid media.
The Perfect Look
for the Perfect Moment
At this moment, your life changes forever. It’s the biggest day of your life, with the person you love, all leading up to the perfect moment. We’re here for that moment. Choose from 25+ suit and tuxedo styles to get the perfect look, get fitted online, and order in minutes at generationtux.com.
Social Stories
Art Direction & Design by Liv Martinez. Design production by Richie Gonzalez.
Creative Direction by The Anton Eye. Photography by Embry Rucker.
Marketing Direction by Matt Ramirez. Created for Generation Tux.